• Research Paper on:
    A Case Study in Business Development

    Number of Pages: 5


    Summary of the research paper:

    This 5 page paper examined a case study provided by the student and analyses the performance of a business. The paper includes financial analysis and brief outlines of a SWOT analysis, a PESTEL analysis and the BCG matrix. The bibliography cites 10 sources.

    Name of Research Paper File: TS14_TEjyratr.rtf

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    Unformatted Sample Text from the Research Paper:
    in year four as a percentage and the profit per employee both have increased indicating that higher efficiency is present. There is also a decrease in the stick which had  increased since year one. This is shown by a drip in the current ratio, however the quick ratio is also healthy (Elliott and Elliott, 1998). This is a measure of  liquidity as it is the current assets less the stock. This means that liquidity is good as the company is in a position where it is able to meet the  current debts from current assets. However, by year five there is a large loss, the shareholder funds have been lessened by 41 million from 1070 to 1029 million, this is  partly due to the investment in automation which was made from the reserves. This cost indicates a short term cost with the outlay, but also the potential for long term  savings. This reduces the number of employees and increases the efficiently. However this alone doe not account for the overall loss as the automation costs were only 20 million.  In an effort to reduce stock the stocks for all cats except the jeyator have been reduced to zero, this makes the cars in year 4. This is a luxury  market, and therefore less price sensitive, whilst it is good to keep car stocks to a minimum this appears to be a strange situation as the new car has a  large stock of 1948, and is not even this highest selling car. This lack of stock may have increased profits for year four, especially with high levels of marketing, but  has reduced the stocks that can be sold in year five where the lack of stock is likely to be a negative factoring financial performance (Watts, 1998). The decision 

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