This 21 page paper looks at a case study provided by the student concerning Bundy Asia Pacific. The company has been established in China for a long period time, focusing on liquid carrying the tubes, but in recent years it is facing increased levels opportunity to threats. The organization is to make a decision on how to continue into the future, faced threats and a changing environment. The paper includes a SWOT analysis, the consideration of joint ventures and a recommendation for the company on a potential future strategy. The bibliography cites ten sources.
Name of Research Paper File: TS14_TEbundy1.rtf
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