In seven pages this paper examines the significance of communication between managers and employees. Four sources are cited in the bibliography.
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to any business is the stakeholder. If one cannot communicate with the stakeholders effectively, the business is subject to problems. COMMUNICATION AS A MANAGER The presumption has long
been put forth that communication is causally related to organizational performance; however, within the structural foundation of organizational culture, the particular element of the stakeholder is often overlooked or not
given the same attention as with other areas. Keeping this in mind, one would automatically surmise that without effective communication concerning the stakeholder, the organizational performance would cease to
exist; yet, it is also the ability of negotiation as well as that of the communicative role that determines how effective communication is in relation to the external stakeholders.
The argument has been made that more effective leaders can be selected or trained for better communication skills with the stakeholders so that the situation can be configured to provide
for enhanced organizational effectiveness. "...Organizational researchers...have invoked the concept of intravention to study the role played by managers in settling conflicts and disputes among stakeholders. A key factor
to consider here is the power a manager has over the stakeholders" (Viswesvaran et al, 1995, 249). TAPPING THE GREATEST RESOURCE Images of Organization, by Gareth Morgan, emphasizes the
ways organizations can further tap one of their main resources which is actually the stakeholder. In order for an organization to work efficiently, the manager should take the responsibility
of communicating and negotiating about planning and designing the work, while the stakeholders are left with only the task of the stakeholder framework. In this way the stakeholders are
considered while the manager is there to do what he should be doing: leading the organization through effective communication and negotiation because of his moral responsibilities to the stakeholders.