A 3 page paper providing PEST and SWOT analyses of these industries. Either one of these industries appears to be promising in the current economic and environmental climate. The proper choice of industry should rest with the interests of the individual contemplating these industries. Bibliography lists 2 sources.
Name of Research Paper File: CC6_KSmgmDrapes.rtf
Unformatted Sample Text from the Research Paper:
The one bright spot in the US economy during the post-9/11 recession was that of new home construction. The Federal Reserve kept interest rates
at their lowest point in more than 40 years, encouraging builders and families to take on mortgages at less interest than their parents paid for theirs. Decorating is a
fact of moving, particularly when that move is an upward one as has been the case for so many new home owners in the recent past. The purpose here
is to weigh the rod-pocket drapery industry against that comprised of wood, glue and staples. Customer Issues Rod-pocket draperies are available at every
home improvement, department and discount store in the country, but commercially-available products often do not meet the specific needs of customers. "The Mooresville, N.C. Lowes store has a window-decor
aisle with a 32-foot-long display of valances, tiers and cotton drapes, all of which you can take home immediately. You have to wait four to six weeks for delivery from
the Home Depot down the interstate" (Upbin, 2003; p. 52), after ordering from a black-and-white catalog. The alternative is to have them custom-made at greatly increased cost.
Generally, there is only one use for rod-pocket draperies, which of course is covering windows. The wood, glue and staple industry has a much
wider range of applications and is not even limited according to exterior or interior uses. Though many people do their own home sewing, many more undertake do-it-yourself projects involving
wood and construction of some type. PEST Analysis Rod-Pocket Draperies Wood, Glue, Staples Political Likely to be imported. Likely to be domestic. Environmental Originates with renewable raw materials