Research Paper on:
Customer Relations' Success

Unformatted Sample Text from the Research Paper:
customer relations than just being courteous and respectful. What happens when you follow all the rules of good conduct but you are still having problems with customer communications?  This paper addresses what is necessary to make sure clients and customers keep coming back to do business. BASIC RULES OF CONDUCT The five basic rules of  conduct for successful customer relations are fairly well known common sense rules. Knowing your customer, treating them with respect and communicating with them effectively are all important issues.  Avoiding unresponsive behavior and taking responsibility for your customer are two more basic rules that the good businessperson inherently understands. But what happens when all of these tenets are followed  and there are still communication issues with clients or customers? Does this mean something was done wrong, or that these basic rules of conduct are somehow obsolete? When  all of the basics are followed and there is still a customer relations problem, what more can be done to ensure a happy customer? ENSURING SUCCESSFUL CUSTOMER RELATIONS There  is much more to ensuring successful customer relations than being courteous and maintaining open communication. Customers need to have exemplary service and feel that they are important to you.  The hospitality industry is one of the best industries to use as an example. Just as a customer can go to any business that offers the same products  as yours, a customer can choose any hotel to stay in as many of them offer all the same amenities. So in this very difficult and competitive hospitality business,  how do hotels cope with winning customer loyalty in order to make sure the hotel down the street doesnt take their business? THE FIRST IMPRESSION It is only natural