Research Paper on:
Herzberg's Theory Of Motivation And Maslow's Hierarchy Of Needs

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into his or her own unique contributions within an otherwise uniform environment. As manager of a contemporary investment bank such as The World Bank, a premier American investment bank,  there exist a number of issues that pertain to implementing the humanistic approach that are addressed in Herzbergs theory of motivation and Maslows hierarchy of needs. Bibliography lists 7  sources. TLCmaslo.rtf HERZBERGS THEORY OF MOTIVATION AND MASLOWS HIERARCHY OF NEEDS by (c) November 2001 -- for more information on  using this paper properly! I. INTRODUCTION Applying the humanistic approach to todays banking industry requires considering the myriad components that pertain to  this particular psychological methodology. The fundamental basis of humanism is to recognize the individual for his or herself, providing a firm foundation upon which each person can tap into  his or her own unique contributions within an otherwise uniform environment. As manager of a contemporary investment bank such as The World Bank, a premier American investment bank, there  exist a number of issues that pertain to implementing the humanistic approach that are addressed in Herzbergs theory of motivation and Maslows hierarchy of needs. II. MASLOWS HIERARCHY OF  NEEDS Humanistic Psychologist Abraham Maslow, who believed that "people are not controlled by mechanical forces (the stimuli and reinforcement forces of behaviorism) or  unconscious instinctual impulses of psychoanalysis alone" (Maslows Hierarchy of Needs), placed his primary focus upon what people can do as opposed to what their limitations might be. His hierarchy  of needs established a precedence upon which all human interactions could follow in order to achieve the most productive and agreeable outcome. Based upon what is important to each