This 7-page paper focuses on UK-based Kwik-Fit Company, its origins and the entrepreneurial nature of the business and its founder, Sir Tom Farmer. Also included is a SWOT analysis of the business.
Name of Research Paper File: D0_MTkwikfi.rtf
Unformatted Sample Text from the Research Paper:
Kwik-Fit today has built and maintained a strong reputation and a brand-name making it one of the most recognised car repair shops because of its quality and affordable prices.
Like many businesses of its type, Kwik-Fit is undergoing a period of transition. Financial problems, combined with a slumping economy, have meant
the company will have to retrench and rethink some strategies. In this paper, we will examine the launch of Kwik-Fit, as well
as its founder, Sir Tom Farmer. We will then examine the business profile of the company and concludes the paper with a SWOT analysis. Tom Farmer - The Quintessential Entrepreneur
The first question we try to answer is whether or not Sir Tom Farmer can be considered an entrepreneurial businessman. Before determining
if Farmer actually does fit the concept of an entrepreneur, let us determine exactly the qualities of an entrepreneur. Although many definitions of entrepreneurs abound, most of them agree
that a successful entrepreneur has two basic qualities -- innovation and a liking for taking risks; although the risks are typically managed risks. In addition, entrepreneurs are certainly self-driven
to succeed. Finally, most entrepreneurs are more interested in the start-up and early cycles of a business. Once a business becomes more mature, entrepreneurs typically will sell out
the business to someone else and go on to the next venture. With the above analysis of entrepreneurism, lets examine how Tom
Farmer fits into this definition. Farmer, born and raised in a 2-bedroom flat in Leith, Scotland, obtained his first job at the