A 10 page marketing plan for a new
photography studio in a California city of 200,000. The city is surrounded by rich
farmland and is too far away from a major metropolitan area to be considered to be a
"bedroom" community; it is largely independent of other population centers. The paper
includes discussion of markets and demographics, a SWOT analysis and an action plan.
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Name of Research Paper File: CC6_KSmktPhoto.wps
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