This paper of nine pages evaluates Dominic Strinati's argument in ntroduction to Theories of Popular Culture that the mass media has subsumed society and constructs an analysis utilizaing theories by Ritzer and Habermas, Giddens, Beck, Foucault, Lyotard, Baudrillard, Jameson, and Harvey to conclude that Strinati's contention is legitimate and worthy of consideration. There are fifteen sources listed in the bibliography.
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In his book "Introduction to Theories of Popular Culture" author Dominic Strinati (1995) makes the argument that "society has been subsumed within the mass media"
(224). No statement could better describe the current state of our world in relation to the impact of the mass media. Thanks to the miracles of modern technology,
the media now has an influence on practically every aspect of our lives. Sometimes the media is responsible for the shaping of only ancillary factors of our culture such
as what clothing we consider most appropriate or what foods we choose to eat. Sometimes however the impact of the media on our culture can have much more serious
implications. It not only influences how we dress and what we eat but also what we think. Indeed, just as Strinati observes, out culture has been subsumed by
the mass media. Consequently, we have transitioned from the modernist world of our grandparents to the postmodernist world of today. Strinatis contentions
are particularly important given the importance of culture to our society. Culture is a fascinating element of social interaction and now the mass media has become one of the
strongest players in that interaction. While many human traits are inherited genetically, others are learned. Culture is a learned set of behaviors. A child is exposed to
culture from the time he or she is born. Through their parents, grand parents, siblings, and other contacts they learn what is considered appropriate by societal norms and what
is not. Society acts as the template, or mold, which shapes the childs acquired cultural characteristics. Culture includes a diverse number of components. It determines the whole
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