This 16 page paper is a 15 slide PowerPoint presentation with the speaker notes. The presentation proposes the adoption of a web chat program to compliment an existing hospital web site with the aim of increasing customer service and efficiency. The presentation starts by reviewing the services, mission and values of the organization along with an environmental analysis, which are used to support the proposal. The presentation justifies the project in terms of the benefits it will provide, including a financial justification. The organization is the Maimonides Medical Center. The bibliography cites 10 sources.
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Slide 1 Maimonides Medical Center operates in a competitive environment. The organization has a history of evolving and changing in order to
best meet the needs of its diverse patient base. This need for change continues. The aim of this presentation is to look a the organization and assess a new strategy
which may be implemented. The case for the proposed change is presented in a logical manner in order to justify and support the proposal. We will start by looking at
the organization including its mission and values, as any strategies recommended will need to be aligned with these core organizational characteristics and goals. The organization in its environment will then
be assessed to ensure that the strategy recommended is suited the current environment. When choosing a strategy it is not only necessary to make sure it is suitable, but also
that it is an optimal choice in order to reduce the opportunity cost, so a number of different strategies will be presented and assessed before the recommendation is made (Nellis
and Parker, 2006). The recommended strategy will then be presented and examined, looking at the advantages and why it is recommended, the challenges and the practical elements such as resource
requirements. The final aspects will also be presented to support the proposal. Slide 2 Founded in 1911 at the New Utrecht Dispensary, the organization has changed
and not offers a broad range of medical services to the community in Brooklyn, New York. The core services include a 705 bed hospital and many outpatient clinics and services,
including five centers of excellence which are the Cardiac Institute, the Jaffe Stroke Centre, the ACE Unit which treats geriatric patients, the cancer center and the pediatric unit including the
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