A tutorial essay of six pages discusses value recognition, mission statement creation examples, Kohlberg's theory on decision making with a primary marketing strategy discontinued with the use of Dominoes decision.
Name of Research Paper File: D0_KTethlaw.doc
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values must first consider what values mean to them, to the society in which they live and the society that exists within the company or organization where they work.
Consider, for a moment, what is considered valuable in a role model. Honesty, a love of education, kindness, compassion, social conformity or adherence to religious values. self assurance
and, or, self esteem are some of the elements that may be sought in someone who represents honor and worth. The student might want to make a list of
what they consider to be their concept of values. Kohlberg derived his theory of ethical maturity from the philosopher Immanual Kant. From the personal to the community and back
to the personal is the basic process of maturity, of which enlightenment is an essential component. Kohlberg provided a three level, 6 stage model for ethical decision making.
The first level of Kohlbergs hierarchy is self centered. That is, what is considered to be good from the perspective of providing pleasure to the individual. This
is the first stage, moral reasoning. The question for this stage might be, "Is this the right thing to do - for me?" The second stage is instrumental
values and brings into focus the individuals needs and wants. The question here is, "Do I really need to do this, or just want to do it? What
are the consequences to me and only me?" The second level is based on conformity and the third stage is social acceptance. The question for this stage is, "what
will people think of me? Will others shun me?" The fourth stage develops from the third and is interpreted as moral law . The question is, "Is