• Research Paper on:
    Airline Industry Report

    Number of Pages: 13


    Summary of the research paper:

    This 13 page paper considers the airline industry and if it doomed to remain a low profit industry. The paper looks at the background of the industry and then undertakes a SWOT analysis to look at the strengths, weaknesses, opportunities and threats, a PEST analysis which considers the political, economic, social and technological influences and a Porters Five Forces analysis. The bibliography cites 10 sources.

    Name of Research Paper File: TS14_TEairline.rtf

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    Unformatted Sample Text from the Research Paper:
    and creating a better structure to benefit customer. However, in looking at the progress made, the lack of profit and the hardship faced by many airline it may be argued  that this is an industry which is doomed to suffer low profits forever. To determine if this is the likely scenario we have to look at the industry its background  and what the intention of deregulation was , by considering the different potential industry structures. With this understood the analysis of the industry may be better appreciated with the use  of several tools. 2. Background The aviation industry as we know it began with Orville and Wilbur Wright who started to experiment with gliders, to which they later added engines  and created the first mechanically powered aircraft. The work of the Wright brothers continued, but was also joined by the work of aviators such as Santos-Dumont and Louis Bleriot who  designed the first monoplane that flew across the English Channel in 1909 (AIAA, 2003). However, these were not yet able to carry passengers. In 1933 there was the role out  of the first modern style airliner, made by Boeing, able to carry ten passengers, it was the Boeing 247 (AIAA, 2003, Boeing, 2003). Air travel at this time was very  rare and very expensive, IN many ways this may be seen as the very beginning of the services lifecycle. The first passenger pressurised cabin aircraft was the Boeing 307 Stratoliner  (Boeing, 2003). This allowed the comfort to be increased with the plane able to fly above the weather, this increased the comfort and attractiveness of the service. During the 1960s  there was the development of the flight management system which made longer flights easier to make. The flight management system (FMS) consists of a range of inter-linked and interdependent systems 

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