Research Paper on:
Analysis of AverMedia Technologies

Unformatted Sample Text from the Research Paper:
SWOT analysis. This is an excellent example paper of the economic and financial analysis of any multimedia company. The structure of global business has been significantly modified with the  advent of multimedia technologies. Indeed, the prevalence of diversity within the consumer market is quickly gaining stronger shape when it comes to addressing the business and general public needs  alike. "The presence of a world economy has forced individuals and groups representing various organizations, historically foreign to each other in terms of language, norms, and culture, to interact  actively and communicate with each other to conduct business" (Montagliani et al, 1998, 598). Even the smallest companies with limited budgets are finding that their consumer reach is significantly  greater with the combined help of multimedia technologies. AVERMEDIA TECHNOLOGY AverMedia was founded in 1990 when the world of multimedia was just on the brink of exploding into the  fascinating and highly competitive market that it is today. Today, twelve years later, AverMedia is one of the leaders in its field and is considered to be one of  the top contenders in the multimedia video market. The first manufacturer in Taiwan and the third company in the world to develop the "user-affordable video overlay card that can  be used in the production of professional broadcast quality video" (AverMedia, 2002, PG), AverMedia is not relaxing its hold on the competitive market for one second. According to their  website, AverMedia created AVerEPack, the worlds first digital slide presenter. The site goes on to show that "this simple concept has led AVerMedia to win several prestigious awards worldwide",  and led to it becoming a publicly listed company in Taiwan in 1997 (2002, PG). SWOT ANALYSIS SWOT stands for strengths, weaknesses, opportunities, and threats. Strengths and