Research Paper on:
Apple Company And Dell Computer Corporation

Unformatted Sample Text from the Research Paper:
date (Charley, 2011). This does not mean that employees did not have some autonomy. Jobs would give a project to a team to complete and they could go about that  anyway they thought best. If they failed they could lose their jobs. Jobs was also secretive (Charley, 2011). He was a micromanager personified. Jobs hired people for their expertise  not for their management experience. Every product had a directly responsible individual who was responsible for that product(Charley, 2011). Every employee including managers knew that failure would result in a  severe telling off from Jobs at best and getting fired at most (Charley, 2011). The new CEO of Apple, Tim Cook, so far seems to be more open and a  lot less of a micromanager. He seems to believe in more traditional management practices. Cook has done things Jobs would never have done like sitting down with large investors (Charley,  2011). He has greater rapport with government officials and with Wall Street. This all translates into a different corporate culture for the company, one that is more transparent. Cook  even established a new program wherein Apple will match every employees contributions to charities (Charley, 2011). Interestingly enough, when Michael Dell established Dell Computer corporation, he, too, was  a dictator. All final decisions were made by him, just like Jobs and like Jobs, he was a micromanager. Dell believed that good planning and good strategy were meaningless without  good strategy execution (Thompson & Strickland, n.d.). A number of policies and practices were adopted to foster this belief. He believed in using data and facts to make decisions.  This became a mantra which was at the core of the corporate culture (Thompson & Strickland, n.d.). All managers were expected to make decisions that were based on fact