This 4-page paper focuses on the process necessary for putting together a proposal that outlines a communications plan or customer service plan.
Name of Research Paper File: D0_MTmacopl.rtf
Unformatted Sample Text from the Research Paper:
organization during the next two- to five-year period. This paper will touch on how such a plan is to be developed and organized. Because this is somewhat broad, well speak
in generalities, but the pain point will be gotten across in the paper. When it comes to developing any paper of this
type, some basic elements must be included for this to be a compelling and successful proposal. These include the problem or challenge to be addressed, why the problem or challenge
exists, the resources the corporation has to address the problem, and how the corporation will fit those resources to the problem. Lets take each of these in order for clarification.
First, the reason for a proposal or plan in the first place is because a problem (or potential problem) exists that needs
solving. This is the reason, in fact, why the proposal is being issued in the first place (otherwise, why waste time in developing one?).
In this case, we could say that the main problem to be solved is the lack of customer relations or customer service in the organization. Once weve defined
the problem, we can then define the outcome - which is that such a lack has meant huge numbers of returns, complaints about the companys personnel and, indirectly, falling sales.
To be more specific, the report should include some hard statistics, such as how much merchandise is returned in a given year as a direct result of poor customer service
and how much revenue is lost because of this as well. At this point, wed then discuss how working on customer relations would help these other problems be solved.