Research Paper on:
THE ENRON CASE STUDY

Unformatted Sample Text from the Research Paper:
multi-billion dollar corporation, considered the poster child of the "new economy" for its willingness to use technology and the Internet in managing energy. Fifteen years later, the company is filing  for bankruptcy on the heels of a massive financial collapse, likely the largest in corporate Americas history. As this paper is being written, the scope of Enron collapse is still  being researched, poked and prodded. It will take years to determine what, exactly, the impact of the demise of this energy giant will be both on the industry and the  economy as a whole. However, in examining articles already written about the debacle, it is possible to develop mini case studies, analyze what went wrong, and to suggest recommendations on  how to avoid it from happening again. Values, Ethics and Business Responsibilities There is no doubt about it: in conducting business, Enrons management  acted solely without any kind of ethics, accountability or responsibility, holding financials off the balance sheet by burying them in various partnerships on one hand, and by inflating the value  of the company by reassuring investors that the company was in fine financial shape on the other. Very simply, when it was learned that revenues were not just millions, but  billions of dollars below expectations, the bottom fell out. The stock was dumped, and it lost value. The stock has lost 99 percent of its value and, in its wake,  20,000 Enron employees who had stocks in their 401(k)s lost their retirement savings (Sloan 18). But on the other side of the coin, Enron chairman Kenneth Lay made $205 million  in stock-option profits, and other executives, who sold out before the bottom fell out, made out well, too (Sloan 18). Where is the justice in this? The other questions here