Research Paper on:
The Case For In-House Publication Production

Unformatted Sample Text from the Research Paper:
services can be and often are outsourced, it can seem incongruent to suggest that outsourcing of some functions could in fact be counterproductive to the companys long-term goals. There  is no question that the outsourcing of specific functions is beneficial to the company, but the areas in which it is beneficial generally are those where there are very specific  duties and expectations. Tracking employee information and keeping it current is extremely explicit, as is producing paychecks for the companys employees in the  right amount, with the right deductions and in a timely manner. In like manner, producing GAS annual report and employee newsletter also are specific functions. However, both products  contain within them information important to our employees and to our shareholders, and both need to be presented in ways that reflect the true corporate culture found at GAS.  The people best able to ensure that such publications meet GAS standards are GAS employees, rather than a publications group to which GAS is only a contract, rather than a  way of life. Promotional publications can best reflect the companys dedication to its products and its customers by those best acquainted with those  products. Some of the worlds largest and most respected companies use employees, rather than models and actors for their promotional literature. Wal-Mart and Glaxo Wellcome are examples.  In the case of Wal-Mart, the practice of using employees rather than models for being photographed with the companys merchandise began as a cost-saving  measure. It certainly achieved cost savings in that the company was able to avoid paying outsiders for the same work, but it evolved to much more than simple cost