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In twenty seven pages this paper discusses how in the Nineties, consumer status and culture were influenced by fashion magazines. Seventeen sources are cited in the bibliography.
Pages: 27
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In fifteen pages this paper examines the impact of the Internet on the promotional and marketing mixes in this discussion of iMac computers. Ten sources are cited in the bibliography.
Pages: 15
In seven pages the vast changes to the advertising landscape since the 1950s are discussed along with a consideration of promotion methods and their relevance. Seven sources are cited in the bibliography.
Pages: 7
In twenty seven pages this paper examines the history through the 1990s of British fashion magazines' influence upon its consumer culture. Twenty six sources are cited in the bibliography.
In eight pages this paper examines the impressive successes of the IKEA furniture retail chain in a consideration of its unique approach to functionality that more than lives up to its motto 'affordable solutions for better living.' Four sources are cited in the bibliography.
Pages: 8
In eight pages this paper focuses upon hotel review management systems in a literature review of more than twenty sources. Twenty five sources are cited in the bibliography.
In forty three pages this paper examines the process of unification that is involved in integrated marketing communications in a consideration of what it is, how it functions, with IMC differences from conventional models and the criticism it has generated. Seventeen sources are cited in the bibliography and there is the inclusion of 1 ...
Pages: 43
In eight pages the ways in which Dell is able to successfully market their products in such a timely manner are discussed. Eight sources are cited in the bibliography.
In six pages the success of Dell Computer Corporation since 1999 is examined in an ecommerce strategic overview that includes discussion of customer service, branding, marketing, and technology. Ten sources are cited in the bibliography.
Pages: 6
Relationship marketing is defined and its strategic applications are considered in six pages with technology uses among the topics discussed. Twelve sources are listed in the bibliography.
In three pages this paper examines consecutive In Style magazine issues in a consideration of various articles and their mixed messages. Four sources are cited in the bibliography.
Pages: 3
In five pages this paper assesses the product life cycle theory and compares it with other theories including systems theory. Six sources are cited in the bibliography.
Pages: 5
In four pages a marketing campaign direct mail letter tool is discussed in terms of how to achieve writing effectiveness. Three sources are listed in the bibliography.
Pages: 4
A situational analysis of Yahoo consists of thirteen pages and includes services, organizational structure, macro environment, revenues, and marketing. Six sources are cited in the bibliography.
Pages: 13
In three pages ecommerce is examined in a discussion of a sales director interview that covers Internet business experiences including setup and performance successes and failures. One source is listed in the bibliography.
In seven pages this paper assesses the frozen dessert market in a consideration of its structure, competition levels, performance, price determination, and trends common to this particular industry. Eight sources are cited in the bibliography.
The writer considers the way brand names influence consumer behavior. The paper is ten pages long and there are fifteen sources listed in the bibliography.
Pages: 10
In six pages the cultural barriers of legalities, product promotions, payment, internal distribution, brand uses, and entry into markets are examined in terms of their significant impact upon global marketing. Ten sources are listed in the bibliography.
In ten pages this paper examines how to effectively market a local dental practice with a consideration of the marketing mix and principle implementation. Five sources are cited in the bibliography.
In a paper that contains six pages the common practices of advertising including promotion in marketing and specific copy, aural, and visual tools are explored. There are ten bibliographic sources cited.
In six pages expansions of Waitrose and Asda supermarkets are assessed in a strategy examination using Ansoff's matrix. Eight sources are listed in the bibliography.
In five pages this paper examines how IKEA, the Swedish furniture retailer, tailors its products in accordance with the needs of their customers. Eight sources are cited in the bibliography.
In fourteen pages this paper traces car racing's history to NASCAR and considers its present and future strategic marketing approaches. Fourteen sources are cited in the bibliography.
Pages: 14
This research report provides an overview of Northwest Airlines. The industry is discussed in general. Various issues are addressed inclusive of but not limited to 9/11. The place of this airline in the industry is duly noted. his nine page paper has seven sources listed in the bibliography.
Pages: 9
In nine pages this paper discusses semiotics 'decoder' usage of Guinness and Wal Mart's 'down home' approach to marketing in this semiotic consideration of symbols and signs. Ten sources are cited in the bibliography.
In eight pages a proposed tobacco shop that conducts all of its business online is examined with a business plan that includes cash flow financial data, balance sheet, break even analysis among other information and considerations. Four sources are cited in the bibliography.
In nine pages this paper presents answers to 3 questions regarding McDonald's history, problems and challenges with various models applied to analyze its performance and profits. Fourteen sources are cited in the bibliography and there is an appendix also included.
In four pages this paper examines the market and economy of Turkey in a consideration of the prospects of a disposable diaper market. Seven sources are cited in the bibliography.
Competitive business strategy and the role played by customer service are examined in five pages. Five sources are cited in the bibliography.
In fourteen pages this paper examines retail store location selection in a consideration that includes demographics, purchasing power of consumers, traffic patterns, complementary businesses, landlord responsiveness, leases, and building's physical appeal. Seven sources are cited in the bibliography and there is also the inclusion of one table.
The writer discusses the practice of using real people as analogies for brand names, and the advantages and disadvantages of doing so. The paper is five pages long and there are six sources listed in the bibliography.
In this paper containing three pages the changes in advertising as reflected to evolving gender and class status are examined through advertisement examples. There are ten bibliographic sources listed.
In fourteen pages this paper discusses SERVQUAL, TQM, and other types of theories related to the measurement of service quality. Twenty three pages are listed in the bibliography.
In seven pages this paper discusses how Ericsson and Nokia have targeted markets in the United Arab Emirates and the Middle East. Five sources are listed in the bibliography.
In six pages this paper contrasts and compares segmentation, position, and target process and their market consulting and online banking applications. Ten sources are listed in the bibliography.
In four pages this paper discusses how fashion marketing is impacted by macroeconomic factors such as general segmentation demand, advertising, and the development of products. Four sources are listed in the bibliography.
In seven pages consumer perceptions of denim are compared and contrasted in Asia and the U.S. with various types of communications and advertising approaches among the topics discussed. Four sources are cited in the bibliography.
In five pages a Starbucks coffee retailer external analysis includes technological, poltical, legal, sociocultural, demographic, and economic environments along with competitor information also provided. Five sources are cited in the bibliography.
In eight pages information, organizational advantages, and objectives are considered in a comparative analysis of the websites www.skysports.com, www.bbc.co.uk, and www.amazon.co.uk. Six sources are listed in the bibliography.
In ten pages this paper considers the eagerly anticipated October 2000 launch of Sony's PS2 video game system in terms of addressing quality problems that serviced during the launch in Japan. Eight sources are cited in the bibliography.
In six pages a cellular phone service industry overview is presented from the perspective of AT&T Wireless but includes discussions on how corporate interests do not include customer service and a strategic analysis of Japan, Europe, and US service providers is also offered. Fifteen sources are cited in the bibliography.
In eight pages this paper discusses consumer decision making, typology theories, and motivations in this overview of Weston Super Mare and how overnight guests can be encouraged. Ten sources are cited in the bibliography.
In five pages this paper examines the UK menswear industry in an overview of structure, trends, and the size of the market with future projections also offered. Ten sources are listed in the bibliography.
In seven pages such business terms as cost leadership, marketing strategies, differentiations are defined and defensive position possibilities a takeover target company can employ to prevent its acquisition are also examined. Five sources are cited in the bibliography.
In twelve pages this paper presents the argument that only recently has marketing theory grown in importance with various models and theorists examined. Twenty two sources are listed in the bibliography.
Pages: 12
In six pages this paper discusses Toronto in a study of the effects of the economic impact upon population and vice versa. Eight sources are cited in the bibliography.
In five pages this paper examines why South Africa's mail order industry has not prospered as well as has its American counterpart with incidences of credit card fraud and a poor national postal system among the topics discussed. Five sources are cited in the bibliography.
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