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In ten pages comparisons and contrasts between Mexican and American marketing directors are made in a job functionality assessment. Eight sources are cited in the bibliography.
Pages: 10
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In ten pages this paper examines the commercial real estate industry, macroeconomics, and other marketing considerations, with an outline and abstract included. Eleven sources are cited in the bibliography.
In ten pages this paper discuses the differences between the way customers may view customer service and organizational perspectives in a consideration of approaches of conglomerates like McDonald's and Dell Computer Corporation regarding customer service.
In eight pages marketing is examined in an overview of its functions and objectives. Nine sources are cited in the bibliography.
Pages: 8
In nine pages this paper examines the marketing of a UK cheese producer in terms of the impact the single Euro currency will have with the 4Ps marketing mix among the topics discussed. Ten sources are cited in the bibliography.
Pages: 9
In six pages this research paper examines the connection between the instant coffee markets of Brazil and the United States and also examines the recent market decline. Six sources are cited in the bibliography.
Pages: 6
In eight pages this paper evaluates the effectiveness of airline frequent flyer programs in a consideration of marketing, the best programs, cost of maintenance, and loyalty of customers. Ten sources are cited in the bibliography.
In six pages the hospitality industry is considered within the context of customer care. Seven sources are cited in the bibliography.
In six pages this paper discusses the marketing alternatives and resource application of an industry that caters to wealthy clients such as Lloyd's TSB Private Banking. Ten sources are cited in the bibliography.
In eleven pages this paper discusses how demographic factors of leisure, ethnicity, and age influence how restaurants are chosen. Five sources are cited in the bibliography.
Pages: 11
A paper addressing various reasons why dot-com businesses failed for a period of time. The author presents data about the number of failures as well as reported reasons for failure. This six page paper has eight sources listed in the bibliography.
In nine pages this research paper discusses the development of products and the roles played by communication and information technologies. Five sources are cited in the bibliography.
In five pages this paper examines higher order learning in a definition of the term and then considers various geographical marketing aspects. Four sources are cited in the bibliography.
Pages: 4
In six pages all stages of a product's life cycle from its development, introductions into the market, growth, maturity, and eventual decline are considered. Ten sources are listed in the bibliography.
In twenty five pages this paper assesses the advantages and disadvantages of telemarketing in this current literature review. Twenty sources are cited in the bibliography.
Pages: 25
In six pages ethical practices are discussed with the role marketers and marketing departments play in achieving honorable corporate ethics with actual examples used to illustrate various approaches. Six sources are listed in the bibliography.
In five pages with a focus on the UK, this paper discusses the tourism industry and the various influential factors including fashion, transportation, technology, and the economy. Two sources are listed in the bibliography.
Pages: 5
In nine pages an overview and 4Ps analysis of Dell Computers are provided. Twelve sources are cited in the bibliography.
In six pages this paper discusses branding and how market segmentation is increased and reinforced as a result. Eight sources are listed in the bibliography.
In fifteen pages this paper assesses the positive and negative aspects of such right to work state laws. Eleven sources are cited in the bibliography.
Pages: 15
In five pages this paper examines the trend setting aspects of minority teens in a consideration of an article that discusses how soft drink companies appeal to this important target market. Two sources are cited in the bibliography.
In seven pages this paper examines the financial services' market in the United Kingdom in a consideration of purchase types, purchase decision, and intermediary choice. Four sources are listed in the bibliography.
Pages: 7
In a paper consisting of five pages the factors determining failure and successes of airlines are discussed in terms of Southwest's control of the market share and the ways in which a strategy to move from point A to point B quickly are also examined through the beneficial preference of efficiency rather than customer amenity ...
In a paper that contains fifteen pages the ways in which advertising must reflect changing times in order to appeal to consumers are presented. There are twenty one bibliographic sources cited.
In five pages dyadic or one on one communication is related to marketing and behavior of consumers. Four sources are cited in the bibliography.
In eight pages an overview of corn is presented in terms of its cultural importance, geographical growing locations, its makeup, how it is grown, and also genetic engineering considerations. Five sources are cited in the bibliography.
In five pages this paper discusses the acqusition by Clorox in 1999 and how Glad products have been marketed by Clorox in an attempt to reverse its downturn in economic fortunes. Five sources are cited in the bibliography.
In fourteen pages warehouse clubs and 'super stores' are used in this report that examines the significance of marketing research and effort integration. Six sources are cited in the bibliography.
Pages: 14
In six pages the limitations of market research are the primary focus of this paper. Six sources are cited in the bibliography.
In five pages this paper presents a description of the multifaceted Xerox DC420, considers a product segmentation strategy based upon perceptual mapping and psychographic and demographic profiles. Three sources are cited in the bibliography.
In five pages an industry analysis, marketing goals, and the 4P's marketing mix are discussed in a consideration of a snowboard shop marketing plan tutorial. Four sources are cited in the bibliography.
In seven pages the 4Ps marketing mix standard is the focus of this theoretical overview. Six sources are cited in the bibliography.
The writer considers the pros and cons of branding restaurant names, focusing on the U.K. food service industry. However, the writer uses many internationally known chains as examples. The paper is six pages long and there are eight sources listed in the bibliography.
In six pages the ways in which ambitious competitiors target market leaders are considered with strategies and approaches both reactive and proactive discussed as a way of position protection with real examples provided. Eight sources are listed in the bibliography.
In five pages this report features an interview with salesman Mike Justice on the challenges of sales and upcoming changes. Four sources are cited in the bibliography.
In five pages this paper examines target marketing and segmentation with regards to Farmers' Auto Insurance. Five sources are cited in the bibliography.
In fifteen pages this paper discusses the quality and service of Southwest Airlines in this comprehensive analysis of history, background, and role of employees. Seventeen sources are cited in the bibliography.
In seven pages this paper examines how Virgin Atlantic communicates its message to air commuters through effective marketing. Three sources are cited in the bibliography.
In eleven pages this paper considers standardization and globalization within the context of Harvard Professor Theodore Levitt's statement 'The modern global corporation ... will seek to force suitably standardized products and practices on the entire globe.' Fifteen sources are cited in the bibliography.
The writer examines the case of WVLT-TV in East Tennessee, which is a CBS affiliate that does poorly in the local market. The writer argues that the station should immediately begin to gain audience recognition by adopting a branding plan that will raise community awareness of the station. The writer also suggests that the station ...
In five pages this paper examines consumerism and the mass marketing industry within the context of Susan Strasser's book. Three sources are cited in the bibliography.
In ten pages a UK retail industry overview considers this time period in an overview of performance, sector changes, and noteworthy trends. Fifteen sources are listed in the bibliography.
This five page paper considers the so called 4 Ps of marketing as it is employed in Malaysia. Five sources.
In a paper consisting of seven pages this paper examines how Northern Ireland businesses are affected by the United Kingdom's non participation in the common currency of the EU. There are eleven sources used in the bibliography.
In five pages this paper discusses Brian O'Donnell's approach to marketing and how to target specific markets. One source is cited in the bibliography.
In a paper that consists of ten pages Estee Lauder's eye cream product is examined in relationship to the wants and needs of consumers and includes a product overview, interviews with users of the product, and then a product assessment is also included. Ten sources are cited in the bibliography.
In twenty pages this paper discusses the cost, price, or value of goods and services in a consideration of various factors with the 4Cs marketing mix and various strategies among the topics considered. Twelve sources are cited in the bibliography.
Pages: 20
In five pages this paper discusses how technological improvements have led to unprecedented increased growth of United Parcel Service. Eight sources are cited in the bibliography.
In five pages this paper discusses economic growth and the impact of development and research. Eight sources are cited in the bibliography.
In eight pages this paper examines Global Problems and the Culture of Capitalism by Richard H. Robbins in order to answer 4 questions regarding capitalism and world problems. There are no other sources listed.
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