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Internet & Related Issues (Page 12)
Marketing & The Internet # 2 : A 12 page research paper on
how the Internet has changed marketing in a revolutionary
sense. Several case examples of home businesses are provided
and a brief overview of how on-line communications take place
is provided. The role of such things as e-mail, marketing
auto-responders, etc.;- -are analyzed in considerable detail. The
writer presents the "pros & cons" of establishing a business on
the Internet and provides information on those things which
anyone should consider before pursuing such a venture.
Bibliography lists approximately 12 sources. Mktginr2.wps

Marketing & The Internet # 3 : 10 pages in length. A basic
overview of what marketing on the Internet is, how it works,
and what the benefits provided by it are. The writer also
presents several key issues to consider such as Internet security,
costs involved, alternative to credit cards, and uniqueness of
methods to consider when marketing on-line. Bibliography lists
8 sources. Mktginr3.wps

Marketing On The Internet # 4 : A 14 page research paper
examining the past and anticipated growth of Internet
commerce. Included are discussions of prior mobility
restrictions of customers and the ease by which their
governments could impose import restrictions, alliances
between worldwide companies, such as IBM and MasterCard,
to facilitate Internet marketing and increase security of
transactions. Also discussed are some of the types of
businesses involved in Internet commerce and outgrowth
industries directly resulting from the growth of sales on the
Internet, such as consulting companies devoted to increasing
sales and outside site developers. Bibliography lists 10 sources.

Industrial Marketing in the 1990s : An 18 page research
paper that examines how marketing has changed during the
1990s. Specifically looking at how these changes have impacted
IBM and the personal computing industry, the writer analyzes
the changing landscape of industrial marketing and the forces
that shape today's marketplace. Bibliography lists 13 sources.

Issues Concerning Internet Regulation : A 9-page paper
which talks about various forms of regulation in cyberspace as
well as the role of F.C.C. and other agencies. The writer
discusses actions being taken in various countries including the
United States and then examines their possible implications in
the future. Bibliography lists 8 sources. Internre.wps

Y2K / What Does It All Mean? : 21 pages in length. It has
been the center of concern and conversation for years; the buzz
it has created is unprecedented. For an outsider to assess the
situation, one would have no doubt that the world was truly
going to come to an end at precisely midnight, January 1, 2000.
What is all the furor surrounding this particular date? In a
word: Y2K. All throughout the 1990's -- and even earlier than
that -- the world's businesses and governments have been
focused upon the very possible shutdown of all computerized
systems when the new millennium arrives. It seems quite
illogical that the mere changing of a year can instigate such a
momentous situation; however, as the century is finally coming
to a close, people are beginning to realize that there is more than
just a little bit of truth to the impending crash. The writer
discusses a wide range of topics in relation to the Y2K bug,
with particular emphasis upon the banking industry.
Bibliography lists 20 sources. TLC_Y2K.wps

Y2K / Economic Impact of the Y2K [Year 2000 Problem] :
An 11 page paper that provides a substantive overview of the
background behind the problem of computer systems and the
year 2000, and considers 3 possible solutions to calming the
economic panic swelling and critiques these solutions.
Bibliography lists 15 sources. Y2K.wps

Y2K / Year 2000 / Crisis & Management : A 10 page
overview of the predicted computer/communications
apocalypse and management techniques. The author
concentrates on two areas of concern, date coding and the
introduction of viruses based on the millenium and other biases.
However, the larger view is taken of “mainstream” date coding
problems, and considers audit cases and costs. Mitigation
focuses on internal and global management of the problem.
Bibliography lists 15 sources. Y2kcris.wps

Art & The Internet : A 5 page essay discussing the benefits of
having art created and shown on the Internet in addition to the
way it is usually produced. Bibliography lists 3 sources.

Digital Economy / Promise and Peril in the Age of
Networked Intelligence :
A 7 page review “The New Age of
Networked Information” presented by Don Tapscott. Particular
emphasis is placed on the importance of the new technologies
and their utilization in both business and personal pursuits.
Caution is provided that although utilization of the new
information technologies is imperative to a business' survival,
such use must be carefully calculated and planned. Digital.wps

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