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This 14 page paper examines the position of Unilever in Brazil when they were trying to decide whether or not, and how, to market laundry detergent powder to the lower income segment of the market in the north-east of the country. The paper gives an analysis of the company and the position it found itself ...
Pages: 14
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In a paper consisting of nine pages and subdivided into three sextions the challenges and problems of Airbus using SWOT analysis and McKinsey's 7 S's model are presented; PEST analysis and Porters Five Forces are applied to the Airbus and Boeing industry; and the last section employs a PEST analysis in order to explore key ...
Pages: 9
In ten pages this student submitted case study regarding the Fresh Breath mouthwash producer that seeks to expand into toothpaste production with the UK healthcare market the primary focus and with a SWOT analysis and literature review included in this examination. Seven sources are listed in the bibliography.
Pages: 10
A SWOT analysis is applied to this strategic global analysis of Wal Mart International in sevenpages. Eight sources are cited in the bibliography.
Pages: 7
In eighteen pages this paper examines SAB's position in 2001 and considers its global strategic approaches through Five Forces and SWOT analyses. Seventeen sources are cited in the bibliography.
Pages: 18
The writer looks at the New Zealand biotechnology company and examines the firm with in its environment and industry, utilizing a PEST analysis, to look at the political, economic, social and technological influences, as well as a SWOT analysis which considers the strengths weaknesses opportunities and threats. The paper also includes a Porters five forces ...
Pages: 17
The writer examines a case study on Bundy Asia Pacific supplied by the student. The case study is set in the 1990s, when Bundy, a company that sells chips for carrying liquids, has seen a significant decline in sales and market share. The writer examines the situation, considers how and why market share has declined, ...
Pages: 21
The writer presents an environmental analysis of the Genesis Research and Development Corporation, a biotechnology company based in New Zealand. The paper starts by utilizing a SWOT and PEST analysis and then considers issues such as the poor valuation, as well strategies it should be adopted by the new management to protect the company’s future. ...
Pages: 12
Software of Excellence International is a firm that designs and sells specialist software aimed at dental services providers. The paper presents a strategic analysis of the firm utilizing a SWOT analysis, PEST analysis and Porters Five Forces framework and then looks at the reasons behind the firms success as well as the difficulties it has ...
Pages: 22
AirAsia is the largest low cost air carrier in Asia. The firm has developed a number of competences including the use of e-commerce. Using a range of analysis tools, including a SWOT and value chain analysis and Porters Five Forces model, a strategic analysis is completed in order to assess the potential of m-commerce for ...
Pages: 20
A 10 page paper. This paper has three sections. The first section discusses demographic factors in Toronto, Canada as well as some data regarding the nation. The second section discusses a case about purchasing and the process one company used. The last case is about the Klondike company's owner considering opening a new business. This ...
In six pages this research proposal considers the differentiation theory and how it can be applied to testing differentiation as a component of Gucci's corporate success. Ten sources are listed in the bibliography.
Pages: 6
Tate and Lyle are an international ingredients manufacturer best known for sugar. The writer examines the position of the firm in 2009. Starting with a brief history of the company the strategy of acquisition is considered and a SWOT analysis used to consider the position of the firm. The paper ends with a financial analysis ...
The New Zealand company Tourism Holdings Ltd has to make some strategic decisions regarding his future. This 11 page paper helps to identify potential influencing factors and assesses a number of strategic approaches which may be adopted by the firm. The paper starts with a number of brief analyses, including PEST, SWOT and Porters Five ...
Pages: 19
In 16 pages this paper examines the position of the New Zealand based tourist company THL. The paper presents a PEST analysis, Porters Five Forces analysis, SWOT analysis and financial analysis. The paper then answers five questions looking at strategic issues concern current performance and success and different choices that the company faces. The bibliography ...
Pages: 16
In eight pages this paper considers the proposed Australia expansion of Southwest Airlines service in a consideration of the 4Ps and marketing mix. Ten sources are cited in the bibliography.
Pages: 8
This 13 page paper uses the Gap model to assess the Australian travel and tourism industry. The writer gives a literature review explaining the use of the model, and an overview of the travel industry and travel agents in Australia. The writer includes a SWOT analysis of Flight Centre, the largest travel agency in Australia, ...
Pages: 13
In twenty four pages the company background and revenue reports are examined along with competitive, SWOT analysis of marketing as well as proposals and recommendations for international expansion. There are twenty one sources cited in the bibliography.
Pages: 24
In fifteen pages a study proposal concerning domestic and global security management consists of a problem statement and signficance, study purpose, literature review, methodology, and research questions with company examples illustrating upgrades in security also provided. Twenty five sources are cited in the bibliography.
Pages: 15
In six pages this paper discusses a student posed situation regarding a small company's Japan expansion in a consideration of business practices and differences between the cultures of the two countries involved. Four sources are cited in the bibliography.
In eight pages this paper considers an FDI in Japan proposal by Starbucks with various boundaries and marketing mix among the topics discussed. Twelve sources are cited in the bibliography.
This research paper offers a research proposal that would investigate a hypothesis that states that accident rates would decline in the city of Hong Kong in regards to the construction if health and safety audits were required. The writer offers background on this topic and discusses the significance of this issue in terms of both ...
In fifteen pages this research proposal investigates Sainsbury's plummeting market shares in a literature review that includes its primary competition Asda and Tesco. Ten sources are listed in the bibliography.
This research paper addresses the Indian BPO industry, with the writer presenting data in a proposal format. A literature review is also offered. The principal topic of this research concerns how BPO employees are treated and whether a human resource management program would be helpful. This twelve page paper has twelve sources in the bibliography.
In eleven pages this paper is the 1st on 2 papers that presents a research proposal to effectively market in the United Kingdom low cost airlines with methodology, literature review, and a case study example of EasyJet's marketing included. Seven sources are listed in the bibliography.
Pages: 11
In five pages this paper discusses India's real estate market in this proposal for the successful merging of companies. Five sources are cited in the bibliography.
Pages: 5
This 4 page paper is a research proposal to look at the reasons why the UK supermarket chain Morrison’s acquired Safeway. The hypothesis is that due to the high level of concentration in the UK supermarket industry and the domination by a single firm the only way for a potential competitive to increase sales in ...
Pages: 4
This 18 page paper presents a proposal for the start-up of a new domestic low-cost airline in the Kingdom of Oman. The paper presents the proposal by looking at the service which will be offered, the market, the direct and indirect competition and the relevant financial projections for costs, revenues and profits in the first ...
This 10 page paper is the outline for a research project to investigate the barriers placed on international business development by political and cultural factors and identify the mitigation strategies that will help business overcome the barriers. The paper presents an introduction, some background information, problem statement and justification and a methodology utilizing qualitative research ...
This 12 page paper presents a research proposal to assess how the UK supermarket chain achieved and has maintained its’ dominant position held since 1995 when it surpassed Sainsbury. The proposal included background on the supermarket industry in the UK, the background and performance of Tesco and an outline for secondary and primary research. ...
BMW have made several attempts at increasing their market share and appealing to a wider target market. Their attempts do not appear to have succeeded. This 10 page paper is a research proposal with the aim of identifying how and why BMW have been unable to attract new target markets. The paper presents research aims ...
This 6 page paper is a research proposal looking at golf tourism in Asia with the aim of identifying opportunities for the development of a golf center, and the characteristics that would be needed in order to attract golf tourists. The paper gives an introduction, a brief literature review and gives a methodological approach. The ...
Unilever are a well known international company. The writer outlines a plan to investigate the strategies that the firm adopts in order to compete. The paper is a research proposal. Twelve sources are cited in this four page paper.
In 2009 during the global recession Aer Lingus faced a number of challenges. The writer looks at the internal influences and the external environment and then presents some ideas for strategy that the airline could follow. Five sources are cited in this three page paper.
Pages: 3
The wrier presents a proposal to assess the potential use of western style strategies for western businesses entering the Chinese market, to determine if they are viable and to what extent they may be effective. The research proposal includes an introduction, question, justification, literature review and outline of expected outcomes. Nine sources are cited in ...
The writer presents a proposal for a new differentiated low cost airline to operate in Europe. The environment, competitors and potential gap in the market are identified and justified as viable before a marketing pan for a new airline is presented. Ten sources are cited in this eighteen page paper.
The writer looks at the way in which Tesco in Ireland is performing to identify ways in which the performance may be improved. After looking at the position of the firm a potential change strategy is recommended along with the suggestion of a potential implementation strategy. Eighteen sources are cited in the bibliography of this ...
The writer proposes a research project that assesses how different strategic approaches may impact on the way that public bodies in the United Arab Emirates are able to achieve their goals. The paper presents the research question along with research aims, justifies the reason for the research and then presents a comprehensive literature review before ...
The writer presents to proposals for research to assess the way that an organizations and its communication strategy is impacted by cultural differences. Two UK based organizations operating in Saudi Arabia are chosen as the potential research subjects. The paper is four pages in length.
In this three page paper, the writer presents a case study of a 3M Canada plant in Perth that makes a proposal to become a regional center. The writer discusses the benefits and any weaknesses. There are three sources listed in the bibliography.
In three pages a Singapore excavation firm called Exconom is examined within the context of a consultant's research and information supplying proposal. Three sources are cited in the bibliography.
This is a paper of twelve pages that is comprised of two parts. First how Singapore Stockbroking Firms could implement e-Commerce is discussed and the second portion is devoted to using and evaluating statistical testing with methodology, an outline, and a literature review also included. There are seven sources listed in the bibliography.
In nine pages this paper discusses the 'Choosing Health' document the UK Labour government published in 2004 in terms of its contents, strategy, and possible outcomes for the future. Twelve sources are listed in the bibliography.
A concept paper consisting of nineteen pages this proposal for a dissertation looks at Ryanair, a reasonably priced Irish airline, in terms of its position in order to develop a future strategy that will enable a long term increase in revenues and market shares through introduction and problem outline, a literature review, methodology, and conclusion. ...
In twelve pages this paper discusses RyanAir, Ireland's low cost airline in a future strategies' assessment proposal. Twelve sources are listed in the bibliography.
In forty pages this is a dissertation proposal that considers how Irish Ryanair airline can in the long term improve its revenue and market share through a future strategy application. Twenty sources are featured in an annotated bibliography.
Pages: 40
In fourteen pages a Chinese Guizhou province international airport development proposal is presented in terms of development as well as long term implications and stakeholders' satisfaction. Eight sources are listed in the bibliography.
In five pages this student submitted case study involves a proposed Third World chemical plant construction despite the knowledge that it will release gases that might cause liver cancer in some elderly individuals with the proposal justified through utilitarianism and specific case related questions addressed. One source is cited in the bibliography.
In four pages this paper examines a multinational corporation and a proposed international security protection as a way of creating and maintaining expatriate employees in developing countries where business subsidiaries are located with host building security, physical protection, and training in cultural awareness among the topics of discussion. Three sources are cited in the ...
The writer examines the potential impact that trade talks may have on developing economics, focusing on reductions in barriers to trade. This includes looking at the way the theory of comparative advantage may be observed to increase trade for the developing nations. Written as a research proposal the paper also includes justification and a methodology. ...
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