ResearchPapers
On-line Term paper and Essay Support
Home » Research Paper Topics » Business and Business Management
Click on any of the term papers to read a brief synopsis of the research paper. The essay synopsis includes the number of pages and primary and secondary sources cited in the paper. Buy your example papers now.
This is a comprehensive analysis including a SWOT analysis, a GE matrix analysis and many other inclusions. This paper is broken down into various subheadings for clarity. One illustration and various raw data are also a part of this paper. This twenty page paper has seventeen sources listed in the bibliography.
Pages: 20
[ View Full Description ] [ Send Me The Paper ]
In seven pages this paper chronicles the fall and subsequent rebirth of Schwinn thanks to mountain bikes in a consideration of its marketing mix with a SWOT analysis included. Seven sources are cited in the bibliography.
Pages: 7
In ten pages Apple Computers is evaluated in terms of previous performance and outlook for the future through the employment of SWOT analysis and Porter's Five Forces model. Seven sources are cited in the bibliography.
Pages: 10
In thirty pages this paper examines the impact of the 911 terrorist attacks on the airline industry in a discussion that also includes both PEST and SWOT analyses as well as competition alternatives and available approaches thereafter. Twenty four sources are cited in the bibliography.
Pages: 30
This 8 page paper discusses Wal-Mart's financial position, and suggests that the retailer's continued growth is unlikely to falter any time soon. The writer argues that aggressive in-store marketing and sound management have kept the retailer healthy through economic downturns. The paper contains two tables, one chart and a SWOT analysis. There are 5 sources ...
Pages: 8
In this paper consisting of eighteen pages the history and SWOT analysis of this mail order bookstore are examined along with the challenges posed by such Internet competitors as Amazon.com. However the company has persevered and enjoyed continued success through effective marketing. There are eight bibliographic sources cited.
Pages: 18
In twenty pages Harrah's Entertainment Inc. is analyzed in a determination of what its future direction might be and includes BCG and TOWS matrices, a SWOT analysis, two tables, and four charts. Eight sources are cited in the bibliography.
In seven pages this marketing plan considers hardware customer target market segmentation, demographics, marketing strategies, goals and measurement, and a SWOT analysis is also provided. There are no sources cited.
In thirty three pages and 2 parts an airline industry examination that includes SWOT, PEST, and Porter's Five Forces Model analyses is presented and then the strategy of British Airways is discussed. Twenty two sources are listed in the bibliography.
Pages: 33
In forty three pages and 2 parts this is an extended version of the TEairBA.rtf paper file on an analysis of the airline industry and a strategic and financial consideration of British Airways. Twenty seven sources are in the bibliography.
Pages: 43
In eighteen pages this paper examines the restructuring efforts of Federal Express Chief Executive Officer Fred Smith with three SWOT analyses, Porter's Five Forces Model, its Kinko's acquisition, and entrance into electronic business among the topics discussed. Seven sources are cited in the bibliography with a chart and a table also included.
In eleven pages this paper presents a literature review intended to assist in the designing of a hypothetical business plan for the international XYZ Pharmaceutical Company with a SWOT analysis included. Nine sources are cited in the bibliography.
Pages: 11
This paper consists of twenty pages and two parts that considers Hotel Chocolat, a UK small to medium sized enterprise that employs less than two hundred people, and discusses its communications strategies, and examines marketing through SWOT analysis evaluation and product exploration. Twenty sources are cited in the bibliography.
In five pages this paper considers Nike's external environment at the close of 2004 via PEST and SWOT analyses. Five sources are cited in the bibliography.
Pages: 5
In eighteen pages this paper examines SAB's position in 2001 and considers its global strategic approaches through Five Forces and SWOT analyses. Seventeen sources are cited in the bibliography.
This 33 page marketing paper looks at the confectionary company Cadbury PLC. The writer looks at the industry and the company, discussing the history of the company and the way it competes in a highly competitive market, looking at marketing goals, strategies and tactics. The paper includes the use of a Porters Five Forces analysis ...
This 28 page paper examines the California company Guayaki Sustainable Rainforest Products, the major supplier of the beverage yerba mate in the US and Canada, a beverage that is able to compete with coffee and tea as well as energy drinks. The paper looks at the company background, history and business model, assesses current and ...
Pages: 28
In six pages Coca Cola's strategic position is assessed through SWOT analysis, Porter's five fources, and challenges new Chief Executive Officer E. Neville Isdell faces. Eight sources are cited in the bibliography.
Pages: 6
This 15 page paper examines iTunes using several analysis models, looking at its position when the service was launched. The models used are the 4 P's looking at product, price, placement and promotion, a SWOT analysis looking at strengths, weaknesses opportunities and threats, the 4 C's of consumers, competitors, company and community as well as ...
Pages: 15
This 30 page paper examines the company Pfizer. The paper looks at the mission, vision and value of the company, its' grand strategy and long-term objectives and its environmental condition within the context of its' industry with the use of a SWOT analysis examining the strengths, weaknesses, opportunities and threats faced by the company. The ...
The 16 page paper considers the strategic position afford. The first part of the paper looks at the vision mission statement of the company, performs an in depth SWOT analysis looking at the strengths, weaknesses, opportunities and threats faced by the company. This analysis is then used to create IFE and EFE matrices and to ...
This 15 page paper examines Nike. The paper is written into two parts. The first part of the paper looks at Nike and its' strategy with in its competitive environment using a SWOT analysis to examine the strengths, weaknesses, opportunities and threats of the company faces and a PEST analysis to look at the political, ...
The 16 page paper is based on the case study provided by the student. Z-Wing is a dominant manufacturer of aircraft it is facing stiff competition. The paper outlines the situation analysis of the company including a SWOT analysis, examination of the competition, product offering, keys to success, critical issues and historical results. The paper ...
Pages: 16
This 12 page paper is written in three parts. The first part of the paper looks at environmental scanning, considering what it is, how it can be undertaken and why it is important to a firm, with particular interest paid to the marketing functions. The second part of the paper examines EMI, looking at the ...
Pages: 12
This 21 page paper is an in-depth look at the US company Anheuser-Busch, owner of brands such as Budweiser and Bud light. The paper looks at the company's vision, Mission and strategies and examines the company including the use of an external opportunities and threats and the creation of an external factor evaluation matrix, the ...
This 16 page paper is an expansion of PGchryslr.RTF. The paper begins with a brief history of Chrysler, which introduced its first car in 1924 but when it acquired Dodge, it's history took a new beginning, in 1924. The history is extremely complex and long, thus, a shortened history of highlights is provided. The essay ...
This 40 page paper, including executive summary, examines the way in which the Intercontinental hotel in Hong Kong may retain its position as the market leader in hospitality industry. After a brief introduction the paper examines the position of the hospitality industry in Hong Kong and then looks at the competition faced by Intercontinental. A ...
Pages: 40
This 16 page paper is an in-depth strategic analysis of Southwest Airlines. The paper looks at the external opportunities and threats and presents an external factor analysis matrix and a competitive matrix. The paper then looks at the internal strengths and weaknesses, and presents a range of matrices, including an internal factor analysis matrix, SWOT ...
This 14 page paper examines the position of Unilever in Brazil when they were trying to decide whether or not, and how, to market laundry detergent powder to the lower income segment of the market in the north-east of the country. The paper gives an analysis of the company and the position it found itself ...
Pages: 14
This 8 page paper is written in two parts. The first pat looks at the process of change and the importance of management and leadership in organizational changes. The second part of the paper looks at the way a potential acquisition may be assessed with the use of a SWOT analysis, considering the different issues ...
In a paper consisting of nine pages and subdivided into three sextions the challenges and problems of Airbus using SWOT analysis and McKinsey's 7 S's model are presented; PEST analysis and Porters Five Forces are applied to the Airbus and Boeing industry; and the last section employs a PEST analysis in order to explore key ...
Pages: 9
In ten pages this student submitted case study regarding the Fresh Breath mouthwash producer that seeks to expand into toothpaste production with the UK healthcare market the primary focus and with a SWOT analysis and literature review included in this examination. Seven sources are listed in the bibliography.
A SWOT analysis is applied to this strategic global analysis of Wal Mart International in sevenpages. Eight sources are cited in the bibliography.
A SWOT analysis of United Parcel Service is the primary focus of this paper consisting of twelve pages with company history and marketing campaigns also discussed. Sixteen sources are cited in the bibliography.
In ten pages GE is examined in terms of technological, economic, and political effects on the operation along with Porter's Five Forces models, PEST and SWOT analyses. Ten sources are listed in the bibliography.
In ten pages this paper applies a SWOT analysis to Upsher Smith Laboratories in order to determine its positioning in the generic drug manufacturing industry. Seven sources are cited in the bibliography.
The writer looks at the New Zealand biotechnology company and examines the firm with in its environment and industry, utilizing a PEST analysis, to look at the political, economic, social and technological influences, as well as a SWOT analysis which considers the strengths weaknesses opportunities and threats. The paper also includes a Porters five forces ...
Pages: 17
This is a paper about Intel. It includes some history, performance, and marketing strategies. Samsung and AMD are compared in terms of marketing. The paper includes a SWOT analysis and a BCG analysis and more. There are fifteen sources listed in the bibliography of this ten page paper.
Marketing is an essential part of business, it is particularly important for new firms competing against dominant well established firms. The paper is a report assessing the position of Popchips, examining their current strategies and developing a new marketing strategy which will help them increase both market share and sales. Eighteen sources are cited ...
Pages: 29
The writer looks at a well known hospital located in Brooklyn, New York, assessing the organization from an internal and and eexternal perspectives including the identification of influencing factors. The analysis is used to make some strategic recommendations, which are presented along with the financial forecasts for a five year period. The recommendations are the ...
Pages: 26
The writer examines a case study on Bundy Asia Pacific supplied by the student. The case study is set in the 1990s, when Bundy, a company that sells chips for carrying liquids, has seen a significant decline in sales and market share. The writer examines the situation, considers how and why market share has declined, ...
Pages: 21
A British Telecom, which is better known as BT within the UK, is a major telecommunication company with many international interests. The writer undertakes an in-depth analysis of the firm in its environment, using a number of well know analysis models such as Porters five forces, SWOT, PEST and value chain analysis. The findings of ...
The writer presents an environmental analysis of the Genesis Research and Development Corporation, a biotechnology company based in New Zealand. The paper starts by utilizing a SWOT and PEST analysis and then considers issues such as the poor valuation, as well strategies it should be adopted by the new management to protect the company’s future. ...
Boeing lost billions of dollars in contracts, even as recent as last year, due to ethical lapses of certain executives and managers. One case had to do with Boeing employees stealing documents from Lockheed. In another instance, a procurement officer at the Pentagon was offered a job at the company. The, there were the lapses ...
The writer undertakes an analysis of the new car market in United Kingdom, with the aim of developing a marketing strategy for a fictitious company; Primo, to launch a small hatchback car targeting families. A full environmental analysis is undertaken, along with a consideration of the way the company can compete. The results of the ...
Pages: 24
Software of Excellence International is a firm that designs and sells specialist software aimed at dental services providers. The paper presents a strategic analysis of the firm utilizing a SWOT analysis, PEST analysis and Porters Five Forces framework and then looks at the reasons behind the firms success as well as the difficulties it has ...
Pages: 22
AirAsia is the largest low cost air carrier in Asia. The firm has developed a number of competences including the use of e-commerce. Using a range of analysis tools, including a SWOT and value chain analysis and Porters Five Forces model, a strategic analysis is completed in order to assess the potential of m-commerce for ...
This 5 page paper examines Starbucks, the paper starts with a general overview of the form and its performance and then looks at the marketing mix and uses a SWOT analysis to examine the position of the firm. Two of the main competitors; McDonalds and Nestle, are considered briefly. The bibliography cites 4 sources.
A 10 page paper. This paper has three sections. The first section discusses demographic factors in Toronto, Canada as well as some data regarding the nation. The second section discusses a case about purchasing and the process one company used. The last case is about the Klondike company's owner considering opening a new business. This ...
Tate and Lyle are an international ingredients manufacturer best known for sugar. The writer examines the position of the firm in 2009. Starting with a brief history of the company the strategy of acquisition is considered and a SWOT analysis used to consider the position of the firm. The paper ends with a financial analysis ...
Enter your paper topic below: